1904

Founding of National Association for the Study and Prevention of Tuberculosis, with Edward Trudeau elected first president (Caldwell, 52). “The War on Consumption was in fact a national mobilization of opinion through advertising” (52-53). “By the 1920s the movement had grown into an industry. Sanatoriums proliferated; health campaigns burgeoned. The Metropolitan Life Insurance Company lent both its prestige and its formidable economic power to the campaign, building its own company sanatorium at Mount McGregor in Saratoga County, NY” [dedicated in June 1914] (57)].